Items where Division is "Marketing Communication" and Year is 2022
About Us
LSPR (London School of Public Relations) is a private educational institution based in Indonesia, primarily focused on communication, public relations, and related fields. An "institutional repository" typically refers to a digital collection of an institution's scholarly and creative output, including research papers, theses, publications, and other academic materials.If LSPR has established an institutional repository, it would serve as a platform to showcase and preserve the intellectual work of the institution's students, faculty, and researchers. This repository could be used to centralize.
"It's a space where ideas flourish."
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Aditomo, Aloysius Gonzaga Yubi (2022) Analisis Elemen Komunikasi Pemasaran Terpadu Garuda Indonesia Cabang Pangkalpinang. UGP-Thesis thesis, LSPR Communication & Business Institute.
Afriza, Rensha Maulana (2022) Analisis Strategi Komunikasi Yang Dilakukan Oleh Maxx Coffee Untuk Meningkatkan Brand Awareness. UGP-Thesis thesis, LSPR Communication & Business Institute.
Alexander, Billy and Milian, Dody (2022) Strategi Branding Dan Social Media Marketing Dalam Pengembangan Merek GrayscaleGoods. UGP-Non thesis thesis, LSPR Communication & Business Institute.
Amirullah, Karenina (2022) Pengaruh Strategi Promosi Menggunakan Influencer Marketing Terhadap Brand Awareness Yellow Fit Kitchen Pada Followers @Yellowfitkitchen. UGP-Thesis thesis, LSPR Communication & Business Institute.
Angela, Agnes (2022) Pengaruh Film-Induced Tourism Pada Film The Box Terhadap Minat Berkunjung Wisatawan Indonesia Ke Korea Selatan. UGP-Thesis thesis, LSPR Communication & Business Institute.
Angelina, .Angelina (2022) Pengaruh Brand Ambassador dan Brand Trust terhadap Purchase Decision produk MS Glow For Men pada Followers Instagram @Beautycollab.Id. UGP-Thesis thesis, LSPR Communication & Business Institute.
Anggriani, Dewi (2022) Pemanfaatan Instagram Tokopedia Dalam Mempertahankan Loyalitas Pelanggan. UGP-Thesis thesis, LSPR Communication & Business Institute.
Anissa, Tasya (2022) Strategi Promosi Digital di Instagram @Antologispace dalam menarik minat beli Mahasiswa Yogyakarta. UGP-Thesis thesis, LSPR Communication & Business Institute.
Aqilah, Nathaya Ghina (2022) Strategi Komunikasi Pemasaran Instagram Mujigae menggunakan Konten Korean Wave. UGP-Thesis thesis, LSPR Communication & Business Institute.
Azhari, Rania Putri (2022) Pengaruh Iklan Pop-Up Spotify Premium Terhadap Minat Pembelian Layanan Spotify Premium. UGP-Thesis thesis, LSPR Communication & Business Institute.
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Bustomi, Siska Amalia and Novaulina, Grisella (2022) Perencanaan Creative Event by RFAS Music Dalam Rangka Meningkatkan Digital Engagement Penggemar Rizky Febian. UGP-Non thesis thesis, LSPR Communication and Business Institute.
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Carolina, Alina (2022) Hubungan Social Media Marketing Instagram Somethinc dengan keputusan pembelian Konsumen : Studi Korelasional pada Wanita pengguna Produk Somethinc di Jabodetabek. UGP-Thesis thesis, LSPR Communication & Business Institute.
Charani, Yolanda Armis (2022) Pengaruh Content Marketing Instagram terhadap Loyalitas Pelanggan pada Aplikasi Traveloka. UGP-Thesis thesis, LSPR Communication & Business Institute.
Chelsea, .Chelsea (2022) Pengaruh Online Review Produk Skincare Pada Female Daily Terhadap Keputusan Pembelian Generasi Z. UGP-Thesis thesis, LSPR Communication & Business Institute.
Christiandy, Brynedicta Arella (2022) Analisis Aktivitas Komunikasi Pemasaran Pawmeals terhadap Brand Awareness. UGP-Thesis thesis, LSPR Communication & Business Institute.
Clarisa, Devi and Alfando, Rio and Pertiwi, Regina (2022) Implementasi Penguatan Brand Value Kedai Soto Maknyuss melalui Kampanye Sosial "3 Mangkok untuk 1". UGP-Thesis thesis, LSPR Communication & Business Institute.
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Dini, Nadya Kinanti Asmara (2022) Pengaruh Media Sosial Pemasaran TikTok Terhadap Minat Beli Konsumen Bittersweet By Najla. UGP-Thesis thesis, LSPR Communication & Business Institute.
Dwiastuti, Winda (2022) Perencanaan Digital Marketing dalam upaya meningkatkan Awareness Akun Instagram @Cari_tempat sebagai Wadah tepercaya dalam Jual Beli Properti di Jabodetabek. UGP-Non thesis thesis, LSPR Communication & Business Institute.
Dwisuryantari, Putri (2022) Efektivitas Kampanye #GreenerNusantara Starbucks Indonesia terhadap Generasi Millenial. UGP-Thesis thesis, LSPR Communication & Business Institute.
Dwiyanti, Eurica Helena (2022) Analisis Semiotika pada Iklan Grab Indonesia tinggalin jejak baik buat Bumi dengan Langkah Hijau. UGP-Thesis thesis, LSPR Communication & Business Institute.
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Fabelia, .Fabelia (2022) Strategi Digital Marketing Dalam Revitalisasi Brand Edwin Jeans Indonesia. UGP-Thesis thesis, LSPR Communication & Business Institute.
Fajarwati, Maya Mustikarini and Ishwara, Ranie Khairunnisa and Sitorus, William Hizkia (2022) Implementasi Strategi Konten Marketing Sachi Coffee & Eatery Dalam Meningkatkan Brand Awareness. UGP-Non thesis thesis, LSPR Communication & Business Institute.
Faradiba, Meidita (2022) Analisis Strategi Marketing Bank BNI Cabang Harmoni dalam Meningkatkan Penjualan BNI Griya. UGP-Thesis thesis, LSPR Communication & Business Institute.
Febrianti, Salsa Ayu (2022) Penerapan Social Marketing dalam mencegah penyebaran Radikalisme. UGP-Thesis thesis, LSPR Communication & Business Institute.
Febriyanti, Devi (2022) Pengaruh Promosi Terhadap Keputusan Pembelian Oleh Followers Di Instagram @Sayurbox. UGP-Thesis thesis, LSPR Communication & Business Institute.
Fitri, Nandhita Aulia (2022) Peran Brand Ambassador NCT 127 Dalam Memperluas Pasar Product Photocard Nature Republic. UGP-Thesis thesis, LSPR Communication & Business Institute.
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Griselda, Jeannette and Sarinta, Kartika (2022) Konsep Perencanaan Event "Let's Bake With Noona Baking" Untuk Menciptakan Brand Awareness Noona Baking. UGP-Non thesis thesis, LSPR Communication & Business Institute.
Gunardi, Gracia (2022) The Role Of Influencer Collaboration As A Marketing Strategy In Promoting New Product Collection: A Case Study Of THENBLANK X Isyana Sarasvati. UGP-Thesis thesis, LSPR Communication & Business Institute.
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Haryanto, Kwindatu Tien (2022) Pengaruh Pesan Kampanye Real People Real Body Dan Persepsi Konsumen Terhadap Brand Image Nipplets Pada Followers Instagram @Nipplets_Official. UGP-Thesis thesis, LSPR Communication & Business Institute.
Hidayat, Nabilatul Husna (2022) Analisis SOSTAC Pelaksanaan Integrated Marketing Communication Mutual Beaute Dalam Membangun Brand Awareness. UGP-Thesis thesis, LSPR Communication & Business Institute.
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Iqbal, Muhammad (2022) Strategi Komunikasi Warung Qita Dalam Memperkenalkan Aplikasi Belanja Digital Kepada Buruh Pabrik Di Sukabumi. UGP-Thesis thesis, LSPR Communication & Business Institute.
Irawan, Tasya Frilla (2022) Penggunaan Instagram sebagai Social Media Marketing dalam membangun Brand Awareness Baby Kenaz. UGP-Thesis thesis, LSPR Communication & Business Institute.
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Jeftine, Angelyca (2022) Integrated Marketing Communication Strategy Planning To Increase The Brand Awareness Of Little Mozart. UGP-Thesis thesis, LSPR Communication & Business Institute.
Jennifer, .Jennifer (2022) Hubungan Online Customer Review Di Instagram @Dearbutter.Id Dengan Keputusan Pembelian Konsumen (Studi Korelasional Pada Pengikut Instagram @Dearbutter.Id Di Jakarta). UGP-Thesis thesis, LSPR Communication & Business Institute.
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Kelly, .Kelly (2022) Pengaruh Komunikasi Interpersonal Divisi Customer Service Pada Program Halo Bca Terhadap Loyalitas Pelanggan. UGP-Thesis thesis, LSPR Communication & Business Institute.
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Laurencia, Anggita (2022) Implementasi Difusi Inovasi Pemberdayaan UMKM Perempuan oleh Femalepreneur melalui program Jakpreneur Champion Bootcamp. UGP-Thesis thesis, LSPR Communication & Business Institute.
Lawrence, Charen (2022) Analisis Gaya Komunikasi Pimpinan : Studi Kasus Restoran KAG DKI Jakarta. UGP-Thesis thesis, LSPR Communication & Business Institute.
Lay, Stephanie Daniella (2022) The Impact Of Green Marketing Campaign Towards H&M Indonesia Customers' Purchase Decision: A Case Study On H&M Conscious Collection. UGP-Thesis thesis, LSPR Communication & Business Institute.
Lestari, Gardena (2022) Analisis Strategi Marketing Communication Electronic Word Of Mouth (E-Wom) Product Skintific Di Sosial Media Tiktok Dan Persepsi Penggunanya. UGP-Thesis thesis, LSPR Communication & Business Institute.
Letisa, Mendy (2022) "Pengaruh Yuki Kato Sebagai Brand Ambassador Terhadap Minat Beli Produk Penyedap Rasa AJI-NOMOTO Pada Followers Instagram @Dapurumami.Id.". UGP-Thesis thesis, LSPR Communication & Business Institute.
Lidya, Nadine (2022) Strategi Komunikasi Pemasaran Untuk Meningkatkan Penjualan (Studi Pada #PakeKiehls Kiehls Indonesia Di Tik Tok). UGP-Thesis thesis, LSPR Communication & Business Institute.
Limbajaya, Angeline (2022) Proses Persepsi Followers mengenai terbentuknya tingkatan Brand Awareness melalui Media Sosial Instagram. UGP-Thesis thesis, LSPR Communication & Business Institute.
Limyo, Jessica (2022) Perencanaan Strategi Marketing Communication Susu Ibu Hamil dan Menyusui melalui Media Sosial untuk mempertahankan Brand Preference. UGP-Thesis thesis, LSPR Communication & Business Institute.
Lubis, Ananda Alivia Fahrani (2022) Analisis Strategi Komunikasi Marketing Bumame Farmasi Melalui Penggunaan Influencer Di Instagram. UGP-Thesis thesis, LSPR Communication & Business Institute.
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Marianne, Clarissa Audi (2022) Pemanfaatan Media Sosial Instagram Sebagai Sarana Informasi PT Crowddana Teknologi Indonusa. UGP-Thesis thesis, LSPR Communication & Business Institute.
Marine, Regina (2022) Analisis Strategi Promosi Reseller Fashion Wanita pada Media Instagram. UGP-Thesis thesis, LSPR Communication & Business Institute.
Marwati, Annisa Rais (2022) Studi Etnografi perilaku pembelian merchandise pada penggemar NCT di industri musik K-POP. UGP-Thesis thesis, LSPR Communication & Business Institute.
Melani, Fellicia (2022) Pengaruh Online Consumer Review Di Media Online Terhadap Minat Beli Produk Kecantikan Lokal Di Marketplace. UGP-Thesis thesis, LSPR Communication & Business Institute.
Mustika, Anila Dwi (2022) Pengaruh Personal Branding Tasya Farasya terhadap keputusan Pembelian Golden Black Coffee di Jakarta Selatan. UGP-Thesis thesis, LSPR Communication & Business Institute.
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Nathani, Megna Vinod (2022) The Role Of Political Marketing During Campaigns On Voting Decisions In The 2020 Seychelles General Elections. PGP-Thesis thesis, LSPR Communication and Business Institute.
Nikonov, Friscilla (2022) Pengaruh Social Media Marketing Melalui Instagram Dan Kualitas Produk Terhadap Minat Beli Ulang Pelanggan Guèle Cosmetics. UGP-Thesis thesis, LSPR Communication & Business Institute.
Novaulina, Grisella and Bustomi, Siska Amalia (2022) Perencanaan Creative Event By RFAS Music dalam rangka Meningkatkan Digital Engagement Penggemar Rizky Febian. UGP-Non thesis thesis, LSPR Communication & Business Institute.
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Octaviani, Sheren Jesslyn (2022) The Influence Of Influencer Marketing Towards An Individual Buying Decision Of Quotex Binary Options. UGP-Thesis thesis, LSPR Communication & Business Institute.
Oktavia, Lisvia Dianty (2022) Skripsi Ini Merupakan Hasil Penelitian Yang Menggambarkan Analisis Strategi Promosi Suni Garden Lake Hotel Dalam Masa Pandemi COVID-19. UGP-Thesis thesis, LSPR Communication & Business Institute.
Orchita, Dyah Ayu (2022) Analisa Isi Kegiatan Komunikasi Akun @BTSARMYINA_PROJ Di Twitter. UGP-Thesis thesis, LSPR Communication & Business Institute.
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Padmanagita, Cintya (2022) Analisis Komunikasi Pemasaran Konseling Psikologi Online Psylution Indonesia Dalam Mempromosikan Layanan Melalui Instagram. UGP-Thesis thesis, LSPR Communication & Business Institute.
Panjaitan, Ivanka Basarina (2022) "The Buying Decision Process Of Residential Rooftop Solar Photovoltaic System Adopters In Jakarta ". UGP-Thesis thesis, LSPR Communication & Business Institute.
Patricia, Monica Calista (2022) Pengaruh Amanda Manopo Sebagai Brand Ambassador Terhadap Keputusan Pembelian Di Aplikasi Shopee (Studi Eksplanatif Kausalitas Pada Followers Instagram @AmandaManopo). UGP-Thesis thesis, LSPR Communication & Business Institute.
Prahsia, Angelin Lu (2022) Pengaruh daya tarik pesan Feeds Instagram terhadap keputusan pembelian skin care brand Somethinc yang diperantarai oleh kesadaran merek. UGP-Thesis thesis, LSPR Communication & Business Institute.
Punjabi, Nitya Ashok (2022) Studi Komparasi Pengaruh Adobe X NCT Jaemin “Create Your JoyfuI Day” Terhadap Minat Beli Adobe Photoshop CC Dan Adobe Premiere Pro CC. UGP-Thesis thesis, LSPR Communication & Business Institute.
Putra, Glenn Alvinsyah and Gayatriningtyas, Putri and Ramadina, Nadiva (2022) Perencanaan Integrated Marketing Communication Hayoventure Di Media Sosial Instagram @HAYO.TRAVEL. UGP-Non thesis thesis, LSPR Communication & Business Institute.
Putri, Salsabila Liansky Shania (2022) Rancangan Strategi Influencer Marketing Pada Produk Loona Beauty di Instagram. UGP-Non thesis thesis, LSPR Communication & Business Institute.
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Ramadhani, Arfinia Rakhmaniar (2022) Perencanaan Digital Marketing Communication “Segarkan hari bersama Lemori” dalam membangun Digital Engagement melalui Media Sosial Instagram. UGP-Thesis thesis, LSPR Communication & Business Institute.
Rosyadi, Muhamad Imron (2022) "Perencanaan Digital Marketing Untuk Meningkatkan Awareness Grup Musik Trip On Duty ". UGP-Non thesis thesis, LSPR Communication & Business Institute.
Rusli, Karina Hadi (2022) Strategi Komunikasi Pemasaran Instagram @Allas.Id Dalam Membangun Brand Awareness. UGP-Thesis thesis, LSPR Communication & Business Institute.
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Salsa, .Salsa (2022) Pengaruh Customer Experience terhadap Loyalitas Pelanggan Aplikasi Pesan LINE di Jakarta Barat. UGP-Thesis thesis, LSPR Communication & Business Institute.
Salsabilla, Yasmin (2022) Peranan Usher Dalam Mempromosikan Produk Wuling Pada Event Otomotif. UGP-Thesis thesis, LSPR Communication & Business Institute.
Santosa, Olivia Finda (2022) Analisis penggunaan Influencer Sisca Kohl pada aplikasi Tiktok dalam meningkatkan Brand Awareness Produk Skincare Npure. UGP-Thesis thesis, LSPR Communication & Business Institute.
Silvia, Caroline (2022) Penyampaian Pesan Melalui Experiential Marketing Produk Hanger Bellicimo. UGP-Thesis thesis, LSPR Communication & Business Institute.
Suryani, Rosalia (2022) Strategi Komunikasi Pemasaran Inovatif Restoran William’s melalui Digital Marketing di Masa Pandemi. UGP-Thesis thesis, LSPR Communication & Business Institute.
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Tambak, Cia Ope Nina (2022) The Effect Of Community Marketing Towards Brand Reputation Restaurant Cuca Bali. UGP-Thesis thesis, LSPR Communication & Business Institute.
Tandipayung, Chantika Elizabeth Angeline (2022) Strategi Komunikasi Pemasaran Melalui Instagram Dalam Membangun Kepercayaan Calon Konsumen PT SAP Express. UGP-Thesis thesis, LSPR Communication & Business Institute.
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Wangsaatmaja, Gabriella Levina (2022) Pengaruh Kim Soo Hyun Sebagai Brand Ambassador COSRX Terhadap Minat Beli Pada Followers Instagram Kim Soo Hyun. UGP-Thesis thesis, LSPR Communication & Business Institute.
Wardhani, Sasti Ayu (2022) Hubungan Konten Feeds Instagram @Explorelombok dengan Minat Kunjungan Wisata Ke Pulau Lombok. UGP-Thesis thesis, LSPR Communication & Business Institute.
Wibowo, Irene (2022) Analisis Strategi Komunikasi Pemasaran Flash Coffee Indonesia melalui Brand Ambassador dalam membangun Citra Merek. UGP-Thesis thesis, LSPR Communication & Business Institute.
Widianto, Muhammad Arsy (2022) Strategi Komunikasi Pemasaran Komposer Yovie Widianto Terhadap Lagu-Lagunya Di Industri Musik Indonesia. UGP-Thesis thesis, LSPR Communication & Business Institute.
Widjaja, Michael (2022) Implementasi Strategi Komunikasi Pemasaran Bisnis Hotel Di Jakarta Dikala Pandemi COVID-19: Studi Kasus Hotel Ciputra Jakarta. UGP-Thesis thesis, LSPR Communication & Business Institute.
Wijaya, Dwi Cyndi (2022) Pengaruh Penggunaan Brand Ambassador Wendy Red Velvet Dan Media Sosial Pada Iklan Ponds Triple Glow Serum Terhadap Keputusan Pembelian. UGP-Thesis thesis, LSPR Communication & Business Institute.
Wijaya, Erik Reski Thenggo (2022) The Role Of Papuan Musicians In Increasing The Popularity Of Papuan Hip-Hop Music. UGP-Thesis thesis, LSPR Communication & Business Institute.
Wijayanti, Diva Asti (2022) The Analysis Of Purchase Intention On Plant-Based Milk In Jakarta. UGP-Thesis thesis, LSPR Communication & Business Institute.
Winata, Alvin Indra (2022) The Implementation Of Digital Experiential Marketing Strategy By A-Mild In The Face Of COVID-19 Pandemic. UGP-Thesis thesis, LSPR Communication & Business Institute.
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Yosantia, Zahraa Annisa (2022) Strategi Komunikasi Pemasaran Senya.Co dalam meningkatkan Brand Awareness. UGP-Thesis thesis, LSPR Communication & Business Institute.
Yulanda, Vabillah (2022) Pengaruh Jingle Iklan pada Media Televisi terhadap Branda Equity Produk Rokok Djarum Coklat (Studi Eksplanatif pada Masyarakat Kecamatan Sukmajaya, Kota Depok, Jawa Barat). UGP-Thesis thesis, LSPR Communication & Business Institute.
Yuliana, Asri and Pratama, Taufan Karunia and Tjandra, Carolina (2022) Perencanaan Strategi Integrated Marketing Communication Untuk Menciptakan Brand Awareness PT. Berkah Mitra Dunia Melalui Special Event. UGP-Non thesis thesis, LSPR Communication & Business Institute.
Yuliana, Asri and Pratama, Taufan Karunia and Tjandra, Carolina (2022) Perencanaan Strategi Integrated Marketing Communication untuk Menciptakan Brand Awareness PT. Berkah Mitra Dunia melalui Special Event. UGP-Non thesis thesis, LSPR Communication & Business Institute.
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Zafira, Afifah (2022) Pemanfaatan Instagram Sebagai Social Media Marketing Oleh Online Shop @Itsmostly. UGP-Thesis thesis, LSPR Communication & Business Institute.