Representasi Praktik Spin Doctor Dalam Serial Tv Scandal

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Waani, Maxin Sydney (2020) Representasi Praktik Spin Doctor Dalam Serial Tv Scandal. UGP-Thesis thesis, LSPR Communication and Business Institute.

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Official URL: http://elibrary.lspr.ac.id/lsprperpus/index.php?p=...

Abstract

Begitu banyak film yang memiliki unsur Public Relations. Penelitian ini dilatarbelakangi oleh pemahaman beberapa penulis dan peneliti tentang bagaimana spin doctor adalah sama dengan Public Relations. Tujuan dari penelitian ini adalah untuk mengetahui representasi praktik spin doctor dalam serial TV Scandal dan untuk memberikan edukasi dan kontribusi dalam penelitian khususnya analisis praktik spin doctor dengan pendekatan semiotika. Teori yang digunakan adalah teori semiotika Charles Sanders Peirce. Analisis dilakukan dengan menjabarkan interpretan, objek (ikon, indeks, simbol) dan representamen. Terdapat 14 adegan yang merepresentasikan praktik spin doctor.

Keywords: spin, spin doctor, semiotika, Pierce

Item Type:	Thesis (UGP-Thesis)
Uncontrolled Keywords:	Public Relations
Subjects:	H Social Sciences > HT Communities. Classes. Races
Divisions:	Faculty of Communication, Communication Studies > Public Relations & Digital Communication
Depositing User:	Ms Kartika S
Date Deposited:	08 Jan 2024 02:30
Last Modified:	08 Jan 2024 02:30
URI:	http://repository.lspr.ac.id/id/eprint/1790

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